About Innova - Achievements
    Additional Case Studies
  • Captain's Cut
  • Sargento Cheese Aficionados
  • Heluva Good "Heluva Good Time" Tour
  • M&Ms at Kmart
  • Nabisco Oreo Stacking Contest


Choose the right level of engagement for maximum impact in stores

At INNOVA, we’ve seen it all and done it all at events and on the street—we know what gets consumers excited. We can bring that excitement to retail* and get consumers thinking about your brand moments before purchase!

In-Store Demonstration
INNOVA maximizes traditional in-store demonstrations, demonstration talent and retail dollars, offering affordable, easy-to-manage store sampling options.
  • Partnership with the brand
  • Weekly reporting
  • Turnkey with the sales force
  • One source of communication
  • Proof of performance/execution
  • Creation and management of self-contained kits
In-Store Value-Added Experience
  • Add value to existing in-store experiences
  • Deliver 20% more samples
  • Increase sales by 20%
  • Provide impactful dialogue with retailer to sales force
  • Props and branded decoration
  • Talent with scripted, larger-than-life personalities can have a conversational dialogue about the product that is different than with a traditional demonstrator
Retail-tainment—In-Store & Out-of-Store
INNOVA creates an event-style atmosphere at retail and delivers memorable brand experiences moments before purchase.
  • Create an environment that is distinctive and magnetizes consumers
  • Reward consumers for purchase
  • Larger footprint at retail
  • Bring mobile tour unit to store setting
*Approved agency in all grocery/mass merchandise

(+) More Skills