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lifestyle intercept
- TUL™ - Exclusively at OfficeMax®
- OfficeMax Human Art Gallery
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Additional Case Studies
- Gap - Find Your Favorite Fit
- Dannon Frusion Smoothies
- Tropicana Pure Premium
- Pedigree - Westminster Dog Show
Reach consumers where they live,
work and play
INNOVA creates relevancy in consumers' lives and delivers an interactive sampling experience at potential points-of-need.
At INNOVA, we have a knack for catching people off their step. Tactical and fun, INNOVA street promotions use everything from teaser signage and staged crowd "plants" to iconic branded vehicles and crowd-gathering tactics.
- Efficient sampling venue
- Builds brand buzz on the street
- Target specific demographics—men, women, moms, income levels
- Target specific day parts and points of need/relevancy
- Opportunity for brand-loving fans to showcase their enthusiasm
- Creates a unique brand environment
