About Innova - Achievements
OfficeMax’s World’s Largest Rubberband Ball:
Winner of the Retail Advertising & Marketing Association’s 2007 RACie Award for Q4 Innovation/New Media

Over 25 years of experiential marketing experience, we’ve traveled the country, visited every major market (and more), seen a lot and done a lot.
Here are a few of our recent highlights:
  • We helped pet owners across the country evaluate their pet's health through the Hill's PetFit™ Tour. We also connected with pet lovers and shared great pet adoption stories through the Hill's Second Chance For Love Tour.

  • We brought the flavor of an Italian bistro to grocery aisles with award-winning live chef appearances and enhanced in-store events for Sargento Bistro Blends™ shredded cheese.

  • We broke a world record showcasing OfficeMax’s World’s Largest Rubber Band Ball in downtown Chicago to kick off their new brand identity and store grand openings.

  • We drove traffic to Gap stores to try on new jean fits and collect a free iTunes download for the "Find your Favorite Fit, Get your Favorite Song" event.

  • We started parties with chip dip and chips at grocery stores and events for the Heluva Good "Heluva Good Time" Tour.

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